Second Union

Second Union

FANDOM Returns to San Diego for Its Annual Party at the Hard Rock Hotel on July 20

Fandom’s Sixth Annual Party Presented in Partnership with Paramount+ and Electronic Arts (EA) 

Sponsors Z2 Comics and Pinfinity Return with Onsite Activations and Collectible Augmented Reality Pins for Fans

Experiential Activations, Pop Culture Installations, Surprise Musical Performances – and More – Await Fans at This Must-Attend Event

SAN FRANCISCO, CA – June 27, 2023 – Fandom, the world’s largest fan platform, is returning to San Diego to host its highly-anticipated annual event during the biggest fan convention of the year. Presented by streaming partner Paramount+ and gaming company EA, the sixth annual Fandom Party will take place at FLOAT at the Hard Rock Hotel on July 20 from 7:00 p.m. to 11:00 p.m. Guests will have the opportunity to immerse themselves in a variety of fan-first activations surrounding some of pop culture’s biggest titles, including Paramount’s Star Trek: Strange New Worlds,Yellowjackets and EA’s upcoming video game release Immortals of Aveum, releasing this summer. 

But wait – there’s more! Sponsor Z2 Comics is back with custom comic activations, as well as Pinfinity with a one-of-a-kind augmented reality collectible pin for party guests.

“Being in San Diego for our annual party during one of the largest global fan events is the pinnacle of the year for us at Fandom. It’s a chance to celebrate the best in entertainment and gaming in fun and immersive ways with our fans and partners,” said Perkins Miller, CEO of Fandom

Party-goers will enter “Fan Central,” the epicenter of pop culture where Fandom will guide guests through an unforgettable night of curated and immersive experiences around their favorite IP’s including interactive photo booths, an exclusive gaming activation, fun giveaways, an AR experience from partner Pinfinity – and so much more! 

Stay tuned for upcoming announcements with more details on party ticket giveaways for Comic Con attendees, party activation details – and a pretty epic surprise musical act!

The Fandom Party welcomes hundreds of fans and Comic Con attendees, industry partners, press, and influencers. Doors open at 7:00 p.m. For more information and details, please email fandomrsvp@bhimpact.com.

Take a look back at last year’s Fandom Party action in my 12 Magnificent Moments from San Diego Comic-Con 2022 article.

Be sure to FOLLOW us on TWITTERFACEBOOK, and/or INSTAGRAM for the daily covering of San Diego Comic-Con 2023. AND we now have a TWITCH channel for all the Comic-Con chatter.

About Fandom
Fandom is the world’s largest fan platform where fans immerse themselves in imagined worlds across entertainment and gaming. Reaching more than 350 million unique visitors per month and hosting more than 250,000 wikis, Fandom is the #1 source for in-depth information on pop culture, gaming, TV and film, where fans learn about and celebrate their favorite fandoms. Fandom’s Gaming division manages the online video game retailer Fanatical. Fandom Productions, the content arm of Fandom, enhances the fan experience through curated editorial coverage and branded content from trusted and established publishing brands Gamespot, TV Guide and Metacritic, along with its Emmy-nominated Honest Trailers and the weekly video news program The Loop. For more information follow @getfandom or visit: www.fandom.com.

About Paramount+
Paramount+ combines live sports, breaking news and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream other live channels: The CBS News Streaming Network, CBS Sports HQ for sports news and analysis and ET Live for entertainment coverage.

For more information about Paramount+, please visit www.paramountplus.com and follow @ParamountPlus on social platforms.

About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.

In fiscal year 2023, EA posted GAAP net revenue of approximately $7.4 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, Madden NFL, Need for Speed™, Titanfall™, Plants vs. Zombies™ and F1®. More information about EA is available at www.ea.com/news.

EA SPORTS, Battlefield, Need for Speed, Apex Legends, The Sims, Titanfall and Plants vs. Zombies are trademarks of Electronic Arts Inc. STAR WARS © & TM 2015 Lucasfilm Ltd. All rights reserved. John Madden, NFL, and F1 are the property of their respective owners and used with permission.

About Z2
Recently dubbed the “Hottest brand in music” by Forbes, Z2 Comics has quickly become the premier destination for authentic graphic novels and collectibles, created in partnership with top-tier artists, musicians and pop-culture icons. Distributed globally via Simon & Schuster, Z2 has produced 50-plus unique graphic novel properties, collaborating with Gorillaz , Blondie, Elvis Presley, Freddie Mercury, Balmain, Joan Jett & The Blackhearts, Jason Derulo, The Grateful Dead, Machine Gun Kelly, Miles Davis, Sublime, Beethoven, RZA, Mötley Crüe, Vince Staples, Cheech & Chong, The Doors, Anthrax, Public Enemy, Ronnie James Dio, King Diamond, All Time Low, Ivan Moody, Yungblud, Cypress Hill, Babymetal, Major Lazer, RZA, Alter Bridge, Sturgill Simpson, Poppy, John Lee Hooker, and Charlie “Bird” Parker. Learn more at Z2comics.com, and follow us on Instagram (@z2comics) and Twitter (@z2comics).

About Pinfinity
Pinfinity is a groundbreaking patented platform and community that merges augmented reality technology with high-quality pins, revolutionizing the world of collecting for entertainment enthusiasts. Through strategic partnerships with major studios, game companies, comic publishers, and influential personalities, Pinfinity delivers exclusive and licensed drops that captivate fans. Learn more at http://pins.ar/

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